Bean News - July 2008 what's happening this month? *************************************************************************** *************************************************************************** 1. Need some catalog copy? Look no further. 2. Did you like the work we did for you? Yes? Tell the world and get 10% off. 3. Need to close the deal? Do it with an article or white paper. 4. You're small but you need to teleconference with the big boys? Do it for free! 5. Recipe: Crepes *************************************************************************** *************************************************************************** We're Hsuan-min Chou and Blythe Howard-Chou, founders of Jumping Bean Communications. Do you know someone who can use our marketing writing or technical writing services? Forward this newsletter to a friend or colleague, or point them to www.jumpbean.com. *************************************************************************** *************************************************************************** Specialty Store Services Nice work. I really like the tone [of your catalog copywriting]. VP New Business Specialty Store Services *************************************************************************** *************************************************************************** 1. Need some catalog copy? Look no further. We just finished a gig writing catalog copy for Active and Able (aka, Specialty Store Services), a Chicago company that sells products to the elderly and people with disabilities. It was great fun writing the short, sweet, every-word-counts copy—not white paper copy that goes on for pages and pages. Every writer should get his/her hand in it. Especially if you're a newbie. Why? Because every word counts. Read this great article on 7 Reasons Why New Copywriters Should Start With Catalog Copywriting. *************************************************************************** *************************************************************************** Think we did an outstanding job on your collateral? Don't keep it inside. Tell the world! And we'll take 10% off your next project.* Yelp! Jumping Bean Communications View Hsuan-min Chou's profile on LinkedIn *************************************************************************** *************************************************************************** 2. Did you like the work we did for you? Yes? Tell the world and get 10% off. You liked what Jumping Bean did for you? Well, don't keep it to yourself. Let other businesses know, and you'll get 10% off your next project! And it's easy to do, too! Just leave a favorable review at Yelp! Jumping Bean Communications and/or View Hsuan-min Chou's profile on LinkedIn and get 10% off your next project! *************************************************************************** *************************************************************************** Need some tech writing done? We can do your Windows and online documentation in addition to your print. Send an email, or give us a ring (773-562-6093), and we'll get back to you right away! *************************************************************************** *************************************************************************** Discover Thanks...for your work in the short time you were here. We'll certainly keep you in mind... for additional freelance help. Manager Corporate Branding and Creative Services Discover Financial Services *************************************************************************** *************************************************************************** 3. Need to close the deal? Do it with an article or white paper You may think that marketing is all direct marketing. But what really closes your deal isn't "in your face" marketing, but gentle yet firm cajoling. Cajoling with facts, figures, and graphs. And this means, articles and white papers. That's when you contact Jumping Bean. We've written white papers for many companies, including Oracle, SPSS, Catbird Networks, and others >> *************************************************************************** *************************************************************************** Do you want to advertise your business/service on Bean News? Take a look at our client list, and you can see the industries we cater to. Send an email, and we'll get back to you as soon as possible *************************************************************************** *************************************************************************** 4. Tip: You're small but you need to teleconference with the big boys? Do it for free! While working on a pro-bono project with the Taproot foundation, the team needed a way to meet and discuss the project on a weekly basis. But all of us were in different parts of the city and suburbs. Rogers Park, Lincoln Park, Bucktown, Lake Zurich. Lake Zurich!?!?!? How did we meet on a regular basis? >> *************************************************************************** *************************************************************************** Make your day run more smoothly and efficiently with our timesaving tips. Got a tip? Send it to tips@jumpbean.com. You might see it in the next issue of "bean news!" *************************************************************************** *************************************************************************** [The Beloved Community] had been struggling to articulate who they are. We were lucky to have you in the role of Copywriter. Senior Program Manager Taproot Organization *************************************************************************** *************************************************************************** 5. Recipe: Crepes Just after celebrating our Independence Day, what could be more American than to malign the French? We love doing it don't we? We say they smell, they're rude (really, it's just the Parisians), they capitulate and wave the white flag when a foreigner steps on their land, and they don't "repay" back in kind when their friends are in trouble. Then why is it that we all go to visit the city of lights? Why is it one of the most popular student- exchange programs? Why are "frites" aka French Fries always paired with that American hamburger? And while the hordes of Americans visiting France are discovering that most of France is gone in July and August, (here to ride Space Mountain and the Matterhorn, despite having a Disney of their own), let's help the French chez nous celebrate Bastille Day (their independence day) with some tasty crepes. Ingredients * 3 large eggs * 1 to 1 1/2 cups milk * 1 cup beer * 1 3/4 cups all-purpose * flour * Pinch of salt * 2 tablespoons mild * cooking oil Celebrate Bastille Day on July 14 >> *************************************************************************** *************************************************************************** Expand your culinary world by trying one of our recipes. If you have a favorite recipe you'd like to share, send it to recipes@jumpbean.com, and you just might find it in the next edition of "bean news!" *************************************************************************** *************************************************************************** ADV: 5-star rated Transtastic Auto Repair "has definitely made loyal customers out of us," says Liz T. For quality oil changes and other car maintenance, call Steve at (773) 661-5100. Tell Steve you saw this ad on Jumping Bean. *************************************************************************** *************************************************************************** New Clients Active and Able The Beloved Community (Taproot Foundation) Motorola Specialty Services Spencer Stuart Walgreens *************************************************************************** *************************************************************************** Discover Thanks...for your work in the short time you were here. We'll certainly keep you in mind... for additional freelance help. Manager Corporate Branding and Creative Services Discover Financial Services *************************************************************************** *************************************************************************** Play and Feed a Hungry Person! Did I overhear right that you were leaving after today? Bummer... You were a great help. Copywriter Walgreens *************************************************************************** *************************************************************************** You did a wonderful job and I know The Beloved Community appreciated it!!! Account Director Taproot Foundation *************************************************************************** *************************************************************************** Hsuan-min's writing style is approachable and easy-to-read—quite an accomplishment when writing about software and technology concepts! Carolyn Calzavara Director, Global Marketing Decisions Made Easy *************************************************************************** *************************************************************************** eBay Excellent product, packaging, and shipping. Would gladly do business again. eBay buyer: gravyshoes *************************************************************************** *************************************************************************** Jumping Bean Amy has definitely expressed her positive feedback with your work and is impressed with your strategic copywriting abilities! Recruiter Visa Account Direct Mail Agency *************************************************************************** *************************************************************************** [Hsuan and Blythe] did a fabulous job on writing all the copy for the Web site. You were a tremendous help in the formatting of documents to be Web ready. Thank you! Kim Schiff President Lincoln Park Chamber of Commerce Read the case study *************************************************************************** *************************************************************************** Thanks for the awesome piece! I'm completely happy with Blythe and Hsuan's work. Jonathan Howell Graphic Designer Photoplay Design *************************************************************************** *************************************************************************** Bean News" is written and developed by Jumping Bean Communications. You are receiving this newsletter because you are a client, or because we have contacted you previously. If you do not wish to receive this newsletter please follow the unsubscribe instructions below. Subscribe: Learn more about how Jumping Bean can help strengthen your marketing campaigns by subscribing to "bean news" at subscribe@jumpbean.com. Unsubscribe: If you prefer not to receive "bean news" in the future, send an email to unsubscribe@jumpbean.com, and we'll take you off the list within 48 hours. To contact Jumping Bean Communications, please send an email to info@jumpbean.com. 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