1. Need some catalog copy? Look no further.
2. Did you like the work we did for you? Yes? Tell the world and get 10% off.
3. Need to close the deal? Do it with an article or white paper.
4. You're small but you need to teleconference with the big boys? Do it for free!
5. Recipe: Crepes

We're Hsuan-min Chou and Blythe Howard-Chou, founders of Jumping Bean Communications. Do you know someone who can use our marketing writing or technical writing services? Forward this newsletter to a friend or colleague, or point them to www.jumpbean.com.

1. Need some catalog copy? Look no further.

We just finished a gig writing catalog copy for Active and Able (aka Specialty Store Services), a Chicago company that sells products to the elderly and people with disabilities.

It was great fun writing the short, sweet, every-word-counts copy—not white paper copy that goes on for pages and pages.

Every writer should get his/her hand in it. Especially if you're a newbie. Why? Because every word counts.

Read this great article on 7 Reasons Why New Copywriters Should Start With Catalog Copywriting.

Do you want to advertise your business/service on Bean News? Take a look at our client list, and you can see the industries we cater to. Send an email, and we'll get back to you as soon as possible.

2. Did you like the work we did for you? Yes? Tell the world and get 10% off.

You liked what Jumping Bean did for you? Well, don't keep it to yourself. Let other businesses know, and you'll get 10% off your next project!

And it's easy to do, too! Just leave a favorable review at and/or and get 10% off your next project!

3. Need to close the deal? Do it with an article or white paper

You may think that marketing is all direct marketing. But what really closes your deal isn't "in your face" marketing, but gentle yet firm cajoling. Cajoling with facts, figures, and graphs. And this means, articles and white papers.

That's when you contact Jumping Bean. We've written white papers for many companies, including Oracle, SPSS, Catbird Networks, and others >>

Think we did an outstanding job on your collateral? Don't keep it inside. Tell the world! And we'll take 10% off your next project.

4. Tip: You're small but you need to teleconference with the big boys? Do it for free!

While working on a pro-bono project with the Taproot foundation, the team needed a way to meet and discuss the project on a weekly basis. But all of us were in different parts of the city and suburbs. Rogers Park, Lincoln Park, Bucktown, Lake Zurich. Lake Zurich!?!?!?

How did we meet on a regular basis? >>

Make your day run more smoothly and efficiently with our timesaving tips. Got a tip? Send it to tips@jumpbean.com. You might see it in the next issue of "bean news!"

5. Recipe: Crepes

Just after celebrating our Independence Day, what could be more American than to malign the French? We love doing it don't we? We say they smell, they're rude (really, it's just the Parisians), they capitulate and wave the white flag when a foreigner steps on their land, and they don't "repay" back in kind when their friends are in trouble.

Then why is it that we all go to visit the city of lights? Why is it one of the most popular student-exchange programs? Why are "frites," aka French Fries, always paired with that American hamburger?

And while the hordes of Americans visiting France are discovering that most of France is gone in July and August, (here to ride Space Mountain and the Matterhorn, despite having a Disney of their own), let's help the French chez nous celebrate Bastille Day (their independence day) with some tasty crepes.

Ingredients

• 3 large eggs
• 1 to 1 1/2 cups milk
• 1 cup beer
• 1 3/4 cups all-purpose
• flour
• Pinch of salt
• 2 tablespoons mild
• cooking oil

Celebrate Bastille Day on July 14 >>

Expand your culinary world by trying one of our recipes. If you have a favorite recipe you'd like to share, send it to recipes@jumpbean.com, and you just might find it in the next edition of "bean news!"

Hsuan did a great job writing competitive response pieces for our internal sales team.

He understood our goals... and made them easy-to-read so HP’s team could quickly address potential situations with customers.

Andy Binder
Director, HP

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Thanks...for your work in the short time you were here. We'll certainly keep you in mind... for additional freelance help.

T. Gorman, Manager
Corporate Branding and Creative Services
Discover Financial Services

Amy has definitely expressed her positive feedback with your work and is impressed with your strategic copywriting abilities!

Recruiter
Visa Account
Direct Mail Agency

Did I overhear right that you were leaving after today? Bummer... You were a great help.

B.S, Copywriter
Walgreens

Thanks! I really appreciate all your hard work [on the EMEA course catalog]!

D. Carter, Manager
Motorola University
Motorola

Nice work. I really like the tone [of your catalog copywriting].

E.W, VP New Business
Specialty Store Services

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